Agenda
Track 1
7:30 am
8:30 am
9:15 am
9:45 am
10:00 am
10:30 am
11:15 am
12:00 pm
1:00 pm
1:45 pm
3:00 pm
3:15 pm
3:45 pm
4:15 pm
5:00 pm
Registration & Breakfast
7:30 am - 8:30 am (60 min)
Track 1
Setting the Stage for 2024: What Digital Strategists Are Taking From This Year Into the Next
8:30 am - 9:15 am (45 min)
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Networking Break
9:45 am - 10:00 am (15 min)
Track 1
Speed Networking
10:30 am - 11:15 am (45 min)
Track 1
Lunch
12:00 pm - 1:00 pm (60 min)
Track 1
Tech Huddles
1:00 pm - 1:45 pm (45 min)
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Huddle 1: Email Fundraising Ain’t What It Used to Be. So What’s Still Working?
Huddle 2: When Platforms Don’t Want Your Paid Media, Go Organic
Huddle 3: Large-Scale Influencers and Micro-Influencers: Can They Work for Your Campaign or Cause?
Case Studies in Digital Campaigning
1:45 pm - 3:00 pm (75 min)
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- Communicating Across Devices, Content and Platforms: A Cross-Channel Case Study
- Solving a Fundraising Headache: Getting Beyond Traditional Acquisition Tactics
- Finding the Reach Your Message Needs Amid Ever-Changing Consumption Habits
- Creating and Deploying Social Video Content: TikTok, Facebook, and Instagram
- Rethinking Traditional Media Buying
Networking Break
3:00 pm - 3:15 pm (15 min)
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Untangling the Regulatory Maze: Privacy Protections, Digital Disclaimers and Compliance
3:15 pm - 3:45 pm (30 min)
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A Very Good Year for Small-Dollar Fundraising It Was Not. Can Strategists Fix What’s Broken in the Digital Fundraising Ecosystem?
4:15 pm - 5:00 pm (45 min)
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Networking Happy Hour
5:00 pm - 7:00 pm (120 min)
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